From idea to App Store, end to end.
Nearly 10 years shipping mobile apps, including titles featured by Apple worldwide. With teams in North America, Europe, and Asia. I take your idea from zero to a polished, App Store-ready product!
What I build
Apps built right, from day one.
Whether you have a detailed spec or just a napkin sketch, I can take it from concept to a polished product on the App Store.
Native iOS with Swift, Android with Kotlin, or cross-platform with Flutter and React Native. Clean code, great UX, and App Store-ready from day one.
Everything your app needs behind the scenes: APIs, databases, auth, push notifications, and third-party integrations. Built to scale.
Computer vision, natural language, smart recommendations, and more. I know where AI adds real value and how to ship it without overengineering.
Selected work
Apps I've built and worked on.
From Apple Stores worldwide to HealthTech to AI to premium media, a track record across categories, team sizes, and continents.
Python coding for kids: creative, social, and fun. Featured by Apple across App Stores worldwide, at Apple Events, and in Apple Retail Stores. Picked up by TechCrunch, CNET, and Product Hunt.
AI computer-vision wildfire risk assessment. Homeowners photograph their property and receive a property-specific risk score with actionable mitigation recommendations.
Secure clinical messaging and on-call scheduling for hospitals: a platform that connects the right providers at the right time. Led iOS development and collaborated directly with the CTO on roadmap decisions.
Premium subscription podcast network with original shows and award-winning content. Featured by Apple on the App Store. Worked with the team across New York and Hawaii, leading new feature delivery.
A simple, elegant tool to help people drink more mindfully and make space for more drink-free days. Featured by Apple in "Apps We Love Right Now."
Zero is a beautifully designed tracker used for intermittent, circadian rhythm, and custom extended fasting. Contributed to Zero's development lifecycle while working at SwamTech.
How I work
Simple process, no surprises.
I keep things clear and collaborative from the first call to the App Store submission.
We start with a call to understand your idea, your users, and your timeline. I scope the project clearly so there are no surprises on cost or delivery.
Rapid, iterative development with regular check-ins. You see progress every week, give feedback early, and the final product matches what you had in mind.
App Store submission, TestFlight setup, and post-launch support. Once you are live, I help you read the data and plan what to build next.
What people say
From the people who've
worked with me.
"Shoaib was a highly valued member of our team at imagi who contributed tremendously to imagi. His dedication to producing high-quality work, consistency, and attention to detail was truly impressive.. As an independent worker and excellent team player, both crucial in a startup, Shoaib was always ready to help others, contributing to building our team culture. Any organization seeking a skilled developer and dedicated team member would be fortunate to have Shoaib on their team."

"I had the absolute pleasure of working with Shoaib on building the imagi app for almost two years... an excellent developer who can rapidly implement and iterate on his work while also paying attention to detail... Shoaib was involved in the full cycle of development, from planning, to prototyping, implementing, testing, to then releasing his changes, and he treated all of these stages with a high degree of care and diligence... truly believe that anyone would be lucky to have him on their team."

"Shoaib was a true asset to us at imagi, and his impact reached beyond his developer role. His consistent delivery of quality work and involvement in varied aspects outside of development work showcased his dedication and commitment... His teamwork and individual contributions were fundamental in shaping our startup culture... any team would be lucky to have such a skilled developer.."

"Shoaib is a wonderful individual to work with. He is full of energy, passionate, and personable. I loved learning about all the various hobbies he has and I got to know a lot about him even on the first meeting I had. Just found out recently he even helped build one of my favourite apps Less. I really enjoyed working with him and I hope we continue to stay in touch."

"Shoaib was an amazing team member at Hypercare who brought a positive attitude daily, and will be truly missed. He was talented developer who always went the extra mile to better understand customer needs in new feature developments, investigated and addressed bugs quickly and thoroughly, and had always closed the loop on conversations. Any team would be lucky to work with Shoaib!"

"It was truly a pleasure to get to work with Shoaib at imagi. He's such a kind and supportive team member and excelled in his role. Despite our working on different teams, Shoaib made a point to make me feel welcome at imagi and was always ready to answer my questions and support whenever I needed help. Any team would be lucky to have him!"

"Shoaib is an incredibly reliable colleague and a kind person who I highly recommend to any team and hiring manager. He communicates well when it came to my marketing needs/cross-team collaborations. Shoaib appeared to always be learning and working on improvements, and was in this way a role model to me. Most importantly, he deeply understands gender and other diversity issues in tech!"

"Muhammad Shoaib demonstrated exceptional expertise in iOS development and had a keen eye for user experience design. He consistently took the initiative to engage in various aspects of the project, making significant contributions. His dedication and collaborative spirit made him an invaluable member of the team."

Made with care in Islamabad